Jessica Simpson may be preparing for upcoming nuptials, but she’s also prepping for her new reality show! (And if you’re counting, that would be number three).

NBC announced yesterday that Jessica would be joining their new series, “Fashion Star,” as the celebrity mentor for aspiring fashion designers. The designer who proves that they can mix fashion and business in the best way will be the winner. Brought to you by the same producers of mega-popular “Project Runway,” and also hosted by a supermodel (this time, Elle Macpherson), the show will differ from “Runway.”

For one thing, NBC is calling it a “true spectacle,” as the show will be taped in front of a studio audience, and include music, dancing and models. Ummm, isn’t “America’s Got Talent” already on NBC?
Just kidding, here’s the explanation from NBC:
The series will give 14 unknown designers the chance to win a multi-million dollar contract to launch their lines in three of America’s largest retailers. Each week, the show will kick off with an exhilarating fashion show unlike anything seen before featuring musical performances, dancers, and models in front of a live studio audience. Every fashion show will be built around a weekly challenge that is designed to further develop and expand the designer’s brand.
Anyways, the winner gets a really sweet deal. The judges (not yet announced) will be buyers for three major retailers, and the winner will get to launch a line for them! Better yet, each week’s designing winner’s duds will be available for immediate online purchase (hence, why the show is being taped ahead of time). No air date has been announced.
I think Jess will actually have some great advice for the contestants, what with being the head of a near billion dollar fashion brand! I’m suddenly very curious to see how this idea pans out…what about you? Will you be watching “Fashion Star?” Leave a comment below!
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